The Journey Continues (Pt.8) - Rapid Deceleration

The end of our working relationship with Richard Mark in 1989 impacted our shop immediately, although for a while the decline in work volume was partly offset by new orders coming in from Dakota Jackson and Ron Seff in New York, and a showroom called Carriage House in Miami.

We also had a scattering of custom work from interior designers in the Toronto area, which I tried to augument through participation in the IIDEX shows of 1989, 1990 and 1991. But for a variety of reasons it didn't really matter what I tried to do to bring in more work - our order book kept shrinking during this time.

There were a variety of reasons for this - many of which were out of my hands. First, there was the Savings & Loans crisis in the United States which was having a crippling effect on financial markets. There was also the Gulf War from 1990-1991 which caused oil prices to spike up, and overall consumer spending to pull back. On a technical level the economy was in a severe recession between mid 1990 to mid 1991, and in this environment discretionary spending of any kind - including custom furniture - was a low priority.

Compounding this were some additional shocks. By 1991 both Karl Springer and Ron Seff had passed away. In the case of Springer his iconic furniture business collapsed almost immediately. When Karl's former partner Ron Seff passed away, Ron's company was transferred to new ownership - and our business relationship effectively ended there.

Dakota Jackson seemed to have a considerable backlog to carry him through the slow times, but as his order book shrank he decided to keep more of his work in-house, rather than subcontract overflow to our shop as he had been doing. In addition, at this stage of his career Dakota had grown weary of doing one-off custom work. It was too restrictive for growth, and given his aspiration to become a large scale 20th Century industrialist, Dakota's design focus shifted to things like the Vik-ter Chair and Library seating which could be made and sold in multiples.

I was now scrambling to find other sources of work, and the Toronto IIDEX show became the focus of my efforts. In order to participate in shows such as IIDEX, it was necessary to show examples of what you were capable of doing. Given the OEM (private label) relationship we had with collections such as Dakota Jackson, it was not possible for us to show examples of Dakota's furniture under our own banner at a design show. It would be perceived as a knock-off.

On multiple levels this was OK with me, especially because for the first time this gave me the opportunity to design and build something entirely of my own creation.

My first piece was a custom desk inspired by a Biedermeier table I had seen some years earlier. The initial prototype was crafted out of a combination of Lacewood and Myrtle Burl, and there was an inlaid band set into the perimeter of the top. There were also three pencil drawers with concealed mitred corners discretely inset into the side of the floating top.

This desk was unveiled at the 1990 IIDEX show, and although the response from the design community was lukewarm (probably due to the slow economic climate) I did manage to find a buyer who absolutely fell in love with the piece. An author was looking for an inspirational desk from which he could write books, and in his mind what I had made was absolutely perfect.

I still remember clearly the immense satisfaction I felt at knowing how something I had first envisioned, then made, could resonate so positively with another human being.

A second incarnation of this desk (shown below) followed a year or so later, made of Macassar Ebony and Carpathian Elm Burl. Dubbed the Rainforest Desk, it ended up being auctioned off as part of a fund raising effort to support a group called W.A.R.P. (Woodworkers' Alliance for Rainforest Protection). That story will be told in a later post.


Also for the 1990 IIDEX show I designed and built an entertainment center called the "Tower of Power". This piece consisted of a tall cabinet made of flat cut cherry, and the cabinet interior was configured to house audio components behind a sandblasted glass door. For ventilation of components there was an Electrosonic whisper fan built in to the back of the cabinet. The television pedestal and door medallion were made of Curly English Sycamore inlaid into herringbone patterns. The plinth base and rotating platform for television were finished in high gloss ebonized anigre.

Although this cabinet did win a special award thanks to a revolutionary waterbased finish we developed, once again the response from the design community was tepid at best.

By 1992 things as a business were nearing rock bottom. Although the recession was technically over we were slower than we had ever been. Where we once employed a staff of 20, we were now hanging on with barely 5.


I was also now the father to three small children, and I was beginning to seriously question my abilities as a provider.


At this stage I was willing to take on just about anything.

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The Journey Continues (Pt.7) - Our Biggest Customer Goes Supernova

The year 1987 was pretty much the high water mark for the economic boom attributed to Reaganomics. At the time I wasn't paying a whole lot of attention to things like the stock market, but what I do know is that we were exceptionally busy at work. Even the stock market crash of 1987 seemed to have little impact - at least at first.

In addition to my furniture work there was also a great deal happening in my personal life at the time. In 1983 I met a wonderful gal named Teresa, and we ended up getting married the following year. In 1985 we bought our first house togther, and in 1987 our first child was born - a son by the name of Bradley.

As a mirror to that timeline my parents split up and divorced, which meant that in 1987 I ended up buying out my mother's half of the business as part of her settlement with my father. Later that year, as a complete surprise to me, my father suddenly announced that he was semi-retiring to Florida. The news caught me totally off guard.

Suddenly, at the age of 28, and with a wife and baby at home I found myself thrust into the role of sole proprietor of a busy custom woodworking shop that was now employing a staff of 20. I worked my butt off day and night to stay on top of things, and it was overwhelming to say the least.

On a personal level it became exceptionally difficult to work the long hours that are the norm for small business owners, because by the time my son turned the age of one he had become accustomed to the routine of me coming home at night to play and spend time with him. On nights when I had to go back to finish a project to meet a deadline he would cry as I headed out the door. It broke my heart when this happened.

During this time Richard Mark was our biggest customer. This showroom was owned by a fellow who loved to live large, and I was never comfortable with this guy's ability to spend lavishly on a lifestyle that was far bigger than his business could sustain. If you can afford the lifestyle - that's one thing. But if you're burning through money faster than it's coming in: that's a disaster waiting to happen.

As long as orders and deposits kept flowing in faster than he could spend it, I figured he could stay above water. But once the tide turned, I knew it would be time to get off the proverbial beach - because the tsunami of economic reality was going to crash hard.

After the stock market crash of October 1987 it didn't take long for the warning signs to begin to flash. Initially it became evident that new money was being used to pay older bills - a classic example of "robbing Peter to pay Paul". Things gradually worsened as evidence of check kiting began to appear.

To understand what check kiting is, one has to realize that in the 1980s electronic banking was pretty much non-existent for small business. When you wrote a check that was drawn on an account in one bank, and deposited in an account at another bank, the process of clearing and transferring the funds was mostly a paper process that sometimes took days to work through the system. This window of time was known as a "float", and it created the opportunity to write checks and make payments in situations where there were insufficient funds in the account.

In light of the eroding financial situation at Richard Mark, I stepped up my efforts to transition into more work from companies such as Brueton, Dakota Jackson, Karl Springer and Ron Seff. At Brueton I was always turned away stone cold at the door. The folks at Springer seemed immersed in their own internal chaos, and I also made little headway there. But fortunately some doors were opened at Ron Seff and Dakota Jackson. These latter two seemed to have a backlog of work that would give them some forward momentum in the face of a rapidly slowing market, and I was happy to segue into these new opportunities to make tables, wall units, built-ins and other assorted furniture.

By 1989 the situation at Richard Mark had reached detonation point. Although we were now shipping on a truckload basis, the payment situation had deteriorated to the point where old balances weren't getting paid until new shipments were ready to deliver. Checks from Richard Mark were now bouncing on a continuous basis, with new checks replacing old checks at a rate that made it near impossible to figure out what our true account balance was at any given time.

This dynamic also created a situation of perpetual financial entrapment, because the only way to leverage payment for owed monies was to literally roll over debt with new deliveries. In this scenario I figured there was only one way of escape, but it would involve a 2-step process.

The first step was to create a "phantom truck". For one month we went through the motions of pretending to work on a new batch of orders. Phone calls were made and faxes were exchanged to maintain the illusion of business as usual. Meanwhile, we established an account at Barclay's Bank in New York - at the same branch that Richard Mark had their account.

The deal was that when the next truck was ready to ship Richard Mark would make a direct deposit into our account at Barclay's. By this point Richard Mark was struggling to pay balances on old orders that had already been delivered and THEY had been paid for. Given the small float window of an intra-bank transaction I knew there would only be a brief opportunity of time to clear our funds from the account before that check also bounced.

On the scheduled day of delivery I caught an early flight to New York and cabbed myself to a street corner opposite the bank. And there I waited. Shortly after the bank opened at 9:00 a.m. - and right on cue - I watched from a distance as Richard Mark's accountant walked down the street and into the bank to deposit the check as agreed. I knew the check was worthless, and so did the accountant, but Barclay's wouldn't figure it out until the paperwork made the round of the desks.

After watching the accountant leave the bank I made my way inside, and drew a certified check to empty our account. Due to the nature of the paper system at the time the funds were there - at least as far as the bank was concerned. Therefore they didn't balk at giving me the money.

With certified check in hand I called Richard Mark's president to give him the news.

To make a long story short: our relationship with our biggest customer was now terminated.

As difficult as this was to do, the outcome was inevitable because Richard Mark was now unravelling to the point of no return. Under these circumstances I felt it was better to decelerate our company now than go full bore into financial oblivion as an unsecured creditor.

Teresa was also now pregnant with our second child.

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The Journey Continues (Pt. 5) - The Roaring 80s

With the introduction of Reaganomics in the early 1980s the economy took off like a rocket. New York and Miami in particular went into overdrive, with all sorts of opportunities for doing custom furniture and cabinet work.

A chance meeting in Manhattan resulted in an opportunity to build custom wall units and other furniture - mostly for audio/video applications. For a few years our biggest customer was a showroom called Richard Mark, which was located in the New York Design Center at 200 Lexington Avenue.

Richard Mark was actually 2 companies in one location. The first company was called Audio/Video Concepts and it focussed on high end audio/video. In those days the thing to have was a Kloss Novabeam front projection T.V. and an integrated sound system that was either rack mounted or fitted into a template as individual components.

The other company provided custom furniture to accomodate the various electronics - mostly in the form of wall units and built-in cabinetry. The most popular coffee tables of the day were designed to enclose floor mounted projector units.

The photo above shows a built in wall unit that is ready to receive a Kloss projection screen. In the case of this installation the projector is ceiling mounted. There are grills in the top corners to receive tweeter speakers, while the midrange and subwoofers are located in the bottom. The electronics are fitted into a custom template.

As an indication of how old this photo is please note the large reel-to-reel tape deck at the top of the stack. The finish is high gloss Tay Wood, while the interior finish around the television was typically satin black - to reduce glare.

The built-in above was made a few years later and shows a subsequent generation of electronics. The front projection screens were eventually phased out in favour of rear projection televisions, although templated fittings for stereo components remained in vogue. The finish is cream colored lacquer.

This built-in was made for a private residence in Trump Tower. The louvered panels on either side were actually vented doors to conceal HVAC ductwork. The finish is high gloss birds eye maple.

This bar was custom made for a private residence in Philadelphia. The columns are white lacquer fitted with neon tube lights. The main body, top and trim is high gloss red Tay Wood.

This is a custom built-in for a private residence in Toronto. The wood is white washed quartered oak, with speaker grills fitted into the lower doors. Each unit has remote controlled motorized center doors to conceal the television (on the right) and stereo components (on the left).

This black lacquer wall unit was designed by Ariel Muller Designs, and was built-in to a private residence in Toronto. The design is actually quite clever because while it accomodates the large rear projection television that was the norm in the late 1980s, it was also possible to modify the unit later to receive the flat screens popular today.

This custom wall unit is actually a wardrobe unit for a master bedroom. The upper center doors are motorized, and slide side to side via remote control to reveal a television behind. The finish is high gloss Wimbledon White lacquer.

These are the bed and night stands the complement the wardrobe wall unit. The bed platform and headboard are upholstered.

In the photo above we made the desk and built-in cabinetry, which was finished in white washed quartered oak. Designed by Po Ku of Quess.

By the late 1980s we were working with some of the most recognized names in the New York design scene, including Dakota Jackson and Ron Seff. Although we did produce a number of free standing furniture pieces for Dakota, we were typically called upon to create some of his more complex pieces - especially wall units.

The wall unit above is Dakota Jackson. It was made primarily of quarter figured anigre in a high gloss finish. The plinth and accents are Cordovan Mahogany, with the tower being finished in teal lacquer. The rear projection television is custom fitted behind a template, while the pullout trays for audio components can be seen as ghosted images behind the sandblasted glass door.

This is another custom creation for Dakota Jackson; installed in a private residence in Tennessee. The main cabinetry is quartered figured anigre high gloss, while accents are antiqued silver leaf.

This is a detail photo of the vitrine area. The back is concaved with an alternating diamond pattern of quarter figured anigre and charcoal dyed birds eye maple. The glass shelves are cantilevered into the opening through slots that extend to the back of the cabinet. Custom lighting was fitted through special tubes, and I have to credit Mark Logan (Dakota Jackson's right hand man at the time) for constantly staying ahead of the curve by engineering new technologies in advance of fabrication.

In the afternoon of October 19, 1987 I received a telephone call from Joan Meltzer at the Richard Mark showroom.

"Did you hear the news?" she asked.

"What news?"

"The stock market - it crashed. It's down over 500 points."

At the time the news didn't phase me all that much. I wasn't playing the market, so a 22% drop in its value didn't affect me one way or another - or so I thought.

While the feverish momentum of business continued for another couple of years, this was a turning point that would lead to an epic decline. Where we were now working overtime with a staff size of over 20 people, by late 1992 we'd be hanging on with fewer than 5.

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The Journey Continues (Pt. 4) - My "Ah-ha" Moment

By the summer of 1983 showrooms in Chicago, Dallas, Atlanta, Miami, Philadelphia and New York were representing our work. Sales, however, were tight thanks largely to a severe recession that was still in the process of unwinding.

In June 1983 (or possibly 1984) I was in Chicago attending a large contract furniture show called NEOCON - which was an event hosted annually at the Merchandise Mart. This was a mind-boggling experience for a kid from rural Canada, because you have to realize at that time there was no Internet available for the average person to see what was new and happening in the world of design. Whatever you saw could only be found either on television, or in a brochure, newspaper or magazine. Alternatively you could visit showrooms or attend trade shows to see things first hand.

It was during my first NEOCON that I decided to roam the Merchandise Mart to see what else was out there. The Mart (as it's known in Chicago) is a large bunker of a building located on the city's North Side - at the branches of the Chicago River.

Boasting 4 million square feet of floor space this building is so imposing that it even has its own zip code. In the 1980s this space was dedicated primarily to the furniture trade, and some of the finest examples of work on the planet could be found there.

While walking from floor to floor I stumbled upon a high end showroom called Karl Mann, and when I looked through the doors my jaw literally hit the floor. What caught my eye was a presentation of exquisite furniture pieces - on display in an open concept, minimalist space.

At first glance the pieces looked more like sculpture than furniture.

Venturing inside I carefully examined each piece with abject awe.

I was particularly drawn to a lacquered bar cabinet on display.

Measuring 71" high x 30" wide x 22" deep this unusual masterpiece had discrete drawers and hidden compartments, which cleverly concealed its real function.

What I noticed most, however, was that these pieces were of a quality level I had never seen before. The high gloss finish was a perfectly polished automotive paint, and the seamless execution of the mitred corners was absolutely flawless.

While our work was good, I realized that this was taking things to a whole new level.

"This is it" I remember saying to myself.

"This is it."

I soon learned that the person responsible for designing and making these pieces was a New York artist by the name of Dakota Jackson. Dakota was then a rising talent in the Art Furniture movement that emerged in the 1970s, and he soon rose to the top of the scene.

As luck would have it the economic doldrums of the time would soon be dissipated by an economic phenomena known as Reaganomics. The New York market in particular turned white hot, and we were soon presented with abundant opportunities to do custom furniture commissions there.

Within a few years we would also find ourselves collaborating with Dakota Jackson on some of his more complex custom pieces.

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